Innovation management and new product development /
Trott, Paul
Innovation management and new product development / Paul Trott. - 5th ed. - Harlow, England : Pearson Education, 2012. - 620 p. : ill., tables ; 25 cm.
9780273736561
Product management
Industrial management
Technological innovations--Management
HD 45 / T76I 2012
Innovation management and new product development / Paul Trott. - 5th ed. - Harlow, England : Pearson Education, 2012. - 620 p. : ill., tables ; 25 cm.
9780273736561
Product management
Industrial management
Technological innovations--Management
HD 45 / T76I 2012