หมัดเด็ด กลยุทธ์ Above & Below-the-Line ครบเครื่องการสื่อสารการตลาด / (ระเบียนเลขที่ 67149)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01096nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220215161802.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s2555 th ||||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789740209720 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NALT |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | ก785ห 2555 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | เกษม พิพัฒน์เสรีธรรม |
| 9 (RLIN) | 22264 |
| 245 10 - TITLE STATEMENT | |
| Title | หมัดเด็ด กลยุทธ์ Above & Below-the-Line ครบเครื่องการสื่อสารการตลาด / |
| Statement of responsibility, etc. | เกษม พิพัฒน์เสรีธรรม. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 3 (ปรับปรุงใหม่) |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | มติชน, |
| Date of publication, distribution, etc. | 2555. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 272 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 21 ซม. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการตลาด |
| 9 (RLIN) | 21057 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 5887 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | NALT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha issues (borrowed), all copies | 3 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | 109 |
| -- | อารีรัตน์ วิชาช่าง |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | General Book collection | National Assembly Library of Thailand | National Assembly Library of Thailand | จัดซื้อทรัพยากร | 195.00 | 2 | 1 | HF 5415.13 ก785ห 2555 | 3961191042 | 07/06/2018 | 31/05/2018 | ฉ. 1 | 245.00 | 09/06/2017 | General Book | ||||
| Library of Congress Classification | General Book collection | National Assembly Library of Thailand | National Assembly Library of Thailand | จัดซื้อทรัพยากร | 195.00 | 1 | 1 | HF 5415.13 ก785ห 2555 | 3961191041 | 18/06/2018 | 04/06/2018 | ฉ. 2 | 245.00 | 09/06/2017 | General Book |
